2026 will be shaped by fast-moving developments in AI, personalization, sustainability, and the future of work. This article from futurist Bernard Marr outlines five business-critical trends organizations must prepare for along with insights to help you stay ahead of the curve.
Read the article to understand what's coming and how to align your strategy. Contact Betasoft Limited to explore how we can help you adapt and lead through change.
What role will AI play in business processes by 2026?
AI is anticipated to be a significant catalyst for change in 2026, with autonomous AIs managing complex tasks across various business functions. For instance, in finance, AI could handle invoicing and transaction reconciliation, while in HR, it might streamline onboarding and training. Companies that implement these AI-driven workflows are likely to enhance their agility and allow human workers to focus on more strategic tasks.
How can businesses leverage AI for customer engagement?
Forward-thinking businesses will focus on developing AI-powered products and services that directly address customer needs. This includes tools like AI business co-pilots and generative design applications. The goal is not just to improve efficiency but to empower customers to utilize AI effectively, thereby enhancing their overall experience.
What are the key challenges related to cybersecurity in 2026?
Cybersecurity threats are expected to escalate, with costs to businesses projected at $10.9 trillion in 2025. Companies must prioritize building robust defenses and fostering a security-aware culture. This includes preparing for advanced threats like deepfake phishing and ensuring that all employees understand their role in maintaining security, thereby enhancing overall resilience against potential attacks.
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